The design I chose had to be fun, inviting, innovative, and unique. I had to keep myself from going overboard with the colors – and this was difficult. Colors had to be toned down here and there without looking tacky or amateur. For this organization, there’s a lot of information so I wanted to present it in a way that wasn’t overwhelming for festival attendees as well as organized. Each section of the navigation bar is broken up by white lines to make it look clean and gives the information to the audience in blocks.
I enjoyed this project and it meant more because it’s my non-profit organization.